U Beauty
U Beauty was created when founder Tina Chen Craig was inspired to streamline her routine and optimize her skincare—with a brand offering singular products that replace excess with essence.
Perfected over 10 years of research at an innovative research-and-development lab in Italy, U Beauty's multi-patent-pending SIREN Capsule Technology™ is a precision delivery system that attracts and neutralizes free radicals while utilizing precision delivery of ingredients to bypass harsh reactions and optimize efficiency. The result is high-performance skincare that visibly transforms skin like never before. Within days, skin looks smoother, brighter—better.
Leaping Bunny + Positive Luxury Certified